Featured Employer – Liberty Wines

Who is Liberty Wines?

Founded in 1997 as a start-up of four by managing director David Gleave MW, Liberty Wines is a leading importer and distributor of premium wines from 19 countries and over 360 producers. Now with a team of over 150, we have an entrepreneurial spirit and are passionate about combining the best wines with outstanding service, resulting in our wines being listed in the UK and Ireland’s best restaurants, bars and retail outlets. Our success has been recognised throughout the industry with numerous merchant awards from the International Wine Challenge, Drinks Business, Harpers and the Sommelier Wine Awards.  We are also proud to be accredited by Investors in People and were the first leading wine company to be certified Carbon Neutral.




LW Footers 2016 cropped - UK


Tell us about your flagship brands- e.g. the vision, branding, heritage etc.…?

Our portfolio started with a core of Italian suppliers, many of whom we still work with today.  Italian wine remains at the heart of the business, but we now have wines from the four corners of the winemaking world. In the last year we have not only added depth in Italy and Australia, our recognised fields of expertise, but also extended our offerings from New Zealand, Burgundy, South Africa, England and Central Europe.

We seek to represent the best producers in any region, regardless of their size, who are committed to sustainable practices in the vineyard and winery and produce wines with authenticity and a ‘sense of place’. We champion premium wines but our ongoing quest for ever better value at every price point is key to all our buying decisions, whether it is a question of entry level wines and wine list essentials, through the boutique, small batch and quirky, to larger producers who are recognised quality leaders in their region.


 LW Key brands - UK


How would you describe the culture at Liberty Wines?

Liberty Wines has a diverse workforce with an adventurous, passionate, discerning spirit across all areas of the company and a long-standing concern for provenance and sustainability in wine.

We live our ‘RIPE’ values to the full; we listen to the views of our suppliers, colleagues and customers and are Respectful in the way we behave; we behave with Integrity, ethically and professionally; we are Passionate about what we do and how we do it; we strive for Excellence and to be the best at what we do.


What training and development opportunities are provided to employees?

As accredited ‘Investors in People’, we actively encourage the personal development and training of all our staff, whether WSET (over 80% of the company are qualified), Master of Wine, other professional qualifications or shorter role-related courses.

Now open for applications, our pioneering apprenticeship programme is in its tenth year. Successful candidates work two vintages in both the northern and southern hemispheres, complete the WSET Level 4 Diploma and gain practical ‘hands-on’ experience in all aspects of the UK wine distribution business over a two-year period.

Communications Director, Luciann Flynn comments: “Education is a crucial element of customer service in the premium wine sector within which we operate, and has always been a fundamental part of our business. It builds relationships, fuels passion, and ensures total confidence in selling our wines, ultimately enhancing sales and profitability. This programme means we can develop our own team while also allowing an individual to gain skills across the company. It reflects our ongoing commitment to the future of the industry.”

Applications for the 2017-19 Liberty Wines Apprentice close on 9th June. For more details on the programme and how to apply please visit:



 Apprentices 5 for Contact Us page


What’s the best thing about working for Liberty Wines?

 We’ll let our team tell you! Each year we get the views of our employees with an annual survey. Here’s how they answered the question last year…

“What’s good about Liberty Wines? The people, the product, the principles, the reputation and origins of the company”

“I love it here. The atmosphere is great and it still has an entrepreneurial spirit”

“The company is ever evolving, never standing still”

“The quality of the people and the commitment to excellence that runs all through the business”

“There is a culture of excellence and commitment to customer service – across the whole company. Highly professional people but with slightly irreverent attitudes”

“This company has amazing range of benefits and a great work environment”

“There is comradery here with a common sense of purpose. The leadership live it”



LW Summer Party

Don’t forget – applications for the 2017-19 Liberty Wines Apprentice close on 9th June 2016. For more details on the programme and how to apply please visit:


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